Global Launch Plan

1. Initial Target Markets

  • Primary Regions:

    • North America, Europe, and Asia-Pacific regions due to high demand for luxury goods and blockchain adoption.

  • Emerging Markets:

    • Explore growth opportunities in Africa and South America for tokenized asset accessibility.

2. Key Launch Activities

  • Strategic Partnerships:

    • Collaborate with influencers, jewelers, and blockchain platforms to drive brand visibility.

  • Localized Marketing Campaigns:

    • Tailor campaigns to regional preferences, highlighting ethical sourcing and luxury appeal.

  • Community Engagement:

    • Host AMAs, webinars, and workshops to educate potential users about Sapphire Swap’s ecosystem.

3. Online and Offline Channels

  • Digital Marketing:

    • Focus on social media, SEO, and paid ads targeting luxury buyers and crypto enthusiasts.

  • Retail Partnerships:

    • Establish pop-up stores and collaborate with luxury retailers for product showcases.

4. Launch Metrics

  • Key Performance Indicators:

    • Achieve 50,000+ registered users within the first six months.

    • Generate $1 million in token sales during the public round.

    • Secure five partnerships with high-value brands by year-end.

The Go-To-Market Strategy ensures a structured and impactful entry into global markets, laying the groundwork for Sapphire Swap’s long-term success.