Global Launch Plan
1. Initial Target Markets
Primary Regions:
North America, Europe, and Asia-Pacific regions due to high demand for luxury goods and blockchain adoption.
Emerging Markets:
Explore growth opportunities in Africa and South America for tokenized asset accessibility.
2. Key Launch Activities
Strategic Partnerships:
Collaborate with influencers, jewelers, and blockchain platforms to drive brand visibility.
Localized Marketing Campaigns:
Tailor campaigns to regional preferences, highlighting ethical sourcing and luxury appeal.
Community Engagement:
Host AMAs, webinars, and workshops to educate potential users about Sapphire Swap’s ecosystem.
3. Online and Offline Channels
Digital Marketing:
Focus on social media, SEO, and paid ads targeting luxury buyers and crypto enthusiasts.
Retail Partnerships:
Establish pop-up stores and collaborate with luxury retailers for product showcases.
4. Launch Metrics
Key Performance Indicators:
Achieve 50,000+ registered users within the first six months.
Generate $1 million in token sales during the public round.
Secure five partnerships with high-value brands by year-end.